Revised Brief

My Zoo Brief:

To create an Animal themed home-ware, line.

(Possibly including: Bed sheets, cushions, pottery, wallpaper, prints, fabrics, lamp shades, towels, re-upholster chairs and clothing.)

With my previous research I know it is important to have a unique selling point. Therefore I will have to do further research on how I create these animal patterns, so they are different from what is already available.

It will be beneficial as this is an animal project to create this line as a charitable company to raise money toward the range of endangered species. Therefore within my illustrative patterns I will only refer to endanger animals.

This will enable customer to contribute towards a particular animal when purchasing an item. Inevitably making them feel like they are getting more for there money and therefore feeling good as they’re money will also contributed towards a charity. The brand I want to be seen as modern to entice 20 + year olds.

Brief outcomes part 1 (Crit):

Background identity/ personality for store

(Logo, typeface, colour pallet, labels, website)

5 Patterns/Prints – of 5 different endangered species

5 visual of how these print will be used on home-ware products.

(Possibly including: Bed sheets, cushions, pottery, wallpaper, pictures, lamp shades, towels, re-upholster chairs.)

Due to the project being two week I wont be able to get all the prints sent of to be made as physical piece.

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Brief outcomes part 2 (Easter holiday):

I will then send my 3-5 print of to be made into physical piece.

Possibly including: Bed sheets, cushions, pottery, wallpaper, pictures, lamp shades, towels, re-upholster chairs.)

Then take pictures to creating some small advertisement by displaying all physical pieces together.

#ZooProject